Brand localization and awareness building strategy

Shanghai
Brand Balance makes it possible for Western companies to gain valuable culture business intelligence for their branding efforts in China.

All our consultants come from leading positions from B2B or service companies. China is our passion and great inspiration.

We also support Chinese companies and build sustainable brand reputation in Europe. Coming from positions like Vice President Corporate Communications, or Global Brand Director, Managing director or Business Intelligence Manager, Marketing Manager or Editor-in Chief we know what it takes achieve lead company brand success in European markets.