Corporate responsibility
Entering a new market is easier if you commit to help the local communities. In addition to environmental challenges there are a lot than can be done for people. Social responsibility programs are a good way to show you have a good mission.
Brand Balance can help you identify the right social responsibility project for you in China. The project preferably should have a strong link with your brand values.
We also have a social responsibility project of our own for kids and families.
It is called Happy Day.